September 15-18, 2015
Sheraton Sand Key Resort
Clearwater Beach, Florida

UF IFAS Extension


AgendaPrintable Agenda (PDF)

Many speakers have graciously allowed their presentation slides to be shared under the condition that they are used without alteration for educational use only. Properly cite all materials, including the date of publication when referencing.

Tuesday, September 15, 2015
4:00PM Registration [Sand Key Room] (until 7:00PM) 
Wednesday, September 16, 2015
7:30AM Registration [Sand Key Room] (until 5:00PM)
7:30AM Morning Refreshments [Island II] (until 8:25AM) 

Sponsored by:  Vincent Corporation

General Session – Grand Ballroom
8:30AM  Welcome and Introductory Remarks

- Renée Goodrich Schneider, UF/IFAS Food Science & Human Nutrition,
Conference Program Organizer

- Susan Percival, UF/IFAS Food Science & Human Nutrition

- Saqib Mukhtar, UF/IFAS Office of Dean for Extension and Florida Cooperative Extension Service, Associate Dean

- Savy DiBenedetto, Consultant, Program Chair


Session 1 – The Global Juice and Beverage Industry
Moderator: Elizabeth Baldwin, USDA-ARS Horticultural Research Laboratory 
9:00AM Citrus Production and Processing in Spain and A New Fruit Juice Development: Persimmon - José Felici, Agriconsa (Presentation)
9:40AM HLB Control and Characteristics and Safety of Orange Juice in China - Houjiu Wu,
Citrus Research Institute (Presentation)
10:20AM Beverage Break [Island II] (until 10:40AM) 
10:40AM The Brazilian Perspective of the Global Orange Juice Market - Larissa Popp Abrahão, CitrusBR (Presentation)
11:20AM South Korean Grapefruit and Juice Market - Lisa House, UF/IFAS, FRE
12:00PM Lunch break (on your own; until 1:30PM)
Session 2 – Consumer Trends and Perceptions
Moderator: Keith Schneider, UF/IFAS Food Science & Human Nutrition 
1:30PM Answering the Challenge of Expo 2015: Feeding the Planet, Energy for Life  - Kimberly Reed, IFIC Foundation (Presentation)
2:05PM Craft Beer: A Look at the Exciting Boom in American Craft Brewing - Earl Sutton, New Belgium Brewery (Presentation)
2:40PM Break [Island II] (until 3:00PM) 
3:00PM Demystifying GMOs: the Real Story - Kevin Folta, UF/IFAS, HS (Presentation)

Consumers and GMOs: Bridging the Gap between Science and Perception -

Joy Rumble, UF/IFAS, AEC (Presentation)

4:10PM Brazilian Citrus Flavor and Current Trends  - Mércia Bettini, Flavor Tec
6:00PM Networking Reception [Poolside] (until 7:00PM)

Sponsored by:

- Brown International Corporation, LLC.

- Chemical Systems
- Doehler GmbH 
- Firmenich 
- Florida Chemical Company, Inc 

- Fresh Pressed Industries
- Givaudan Flavors Corp 

- Kerry

- Prudential Agricultural Investments

- Separator Technology Solutions US
- Sun Rapt Foods, LLC
- Takasago International Corporation

- Treatt

Thursday, September 17, 2015
7:30AM Registration [Sand Key Room] (until 5:00PM)
7:30AM Morning Refreshments [Island Ballroom] (until 8:25AM)

Sponsored by:  Givaudan Flavors Corp

General Session – Grand Ballroom
Session 3 – Marketing and Regulatory Considerations
Moderator: Dave Johnson, Peace River Citrus Products
8:30AM Beyond a Cup of Coffee: Insights and New Directions - Dulce Paredes, Takasago
(Please contact speaker for information: )
9:05AM Bioavailability of Phytonutrients and Health Benefits of Orange Juice  - Thais Cesar, UNESP – Araraquara (Presentation)

Traversing the Flavor Regulatory Landscape in the Future - Mary Raukko, Firmenich (Please contact speaker for information:

10:15AM Beverage Break [Island Ballroom] (until 10:35AM) 

The Food Safety Modernization Act: Sanitary Transportation of Food Products  -

C. Stewart Watson, U.S. FDA
(Please contact speaker for information:

11:10 AM  The Preventive Controls Rules and the FSPCA - Robert Brackett, IFSH/IIT
11:45 AM  Lunch break (on your own; until 1:30PM)
Session 4 – Food Processing and Processing Sanitation
Moderator: Greg Schrader, JBT Corporation 
1:30PM High Pressure Processing – What’s New - Errol Raghubeer, Avure
2:05PM Case Study: A Greenfield Sweet Potato Juice Plant - Jim Nagy, Carolina Innovative Food (Presentation)
2:40PM Break – [Island Ballroom] (until 3:00PM) 
3:00PM Basic Principles of Microbiology - Keith Schneider, UF/IFAS, FSHN
3:35PM Environmental Monitoring in Food Factories - L. Scott Donnelly, Mérieux NutriSciences
(Please contact speaker for information: )
4:10PM Production of High-quality Citrus Pectin Peel - Susanne Oxenbøll Sørensen, CPKelco (Presentation)
5:30PM Poolside Reception (until 7:00PM)

Sponsored by:

- Enerfab, Inc 
- JBT Corporation

Friday, September 18, 2015
7:30AM Registration [Sand Key Room] (until 10:00AM)
7:45AM Buffet Breakfast [Grand Ballroom] (until 8:30AM)

Sponsored by:

- Bell Chem Corp.
- BioSun Flavors & Food Ingredients / Colores USA 
- D L Newslow & Associates, Inc.
- Safe Chem Inc
- Winniczuk Family


General Session – Grand Ballroom
Session 5 – Hot Topics in the Industry
Moderator: Richard Bogey, Florida’s Natural Growers 
8:30AM Huanglongbing in China - a Historical Perspective - Yijing Cen,
South China Agricultural University (Presentation)
9:15AM Communicating About Citrus in a Changing World - David Steele, Florida Department of Citrus (Presentation)
10:00AM Lemon Fields: Challenges and Opportunities - Pablo Britti Macagno,
San Miguel Global (Presentation)

Juice Quality Related to HLB Infection and Southern Gardens GMO Trial Update 

Mike Irey, U.S. Sugar Corp (Presentation)

11:30AM Adjourn


Save the Date
September 20-23, 2016
Sheraton Sand Key Resort
Clearwater Beach, FL

Information forthcoming in 2016

Conference Materials

Agenda with Speaker Presentations

Program Book (PDF)

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