Our speakers, all active members of academia, industry, and government, are selected because of their depth of knowledge in these pertinent topics and their enthusiasm in sharing their insights. Our goal is to continue advancing improved science and business processes and to enhance the success of the citrus and beverage industry.

Below is an agenda outline. Download the calendar (.ics file) to add the below times to your personal calendar of choice. Browsers, operating systems and progams may use different methods in handling this type of file.

Please note that the official language of the conference is English.

Tuesday, September 21, 2021
1:30pm–2:00pm Opening Welcome
Session 1: Citrus Updates
  • U.S. OJ Demand and Outlook
  • Citrus Processing in California
  • The Lemon Industry - South America
Wednesday, September 22, 2021
Session 2: Marketing Insights
  • Citrus Market Research Update
  • Consumers Behavior During the Pandemic
  • Consumers and Juice Outlook
Session 3: Industry Trends & Considerations
  • Sustainability and the Consumer
  • Impact of Consumer Loss of Taste & Smell
  • Trends in Citrus Beverages
Thursday, September 23, 2021
Session 4: Processing Technology
  • Valorization of Citrus Streams - Case Study
  • Ohmic Heating for Juice Applications
  • Value-added Citrus Byproducts - Research Summary
Session 5: HLB-related Hot Topics
  • OJ Standard of Identity - Update
  • Alternatives for Citrus Improvement
  • New Varieties for Processing - An Update
3:30pm–3:45pm Closing Remarks

UF/IFAS Extension

Extension is a partnership between state, federal, and county governments to provide scientific knowledge and expertise to the public. The University of Florida (UF), together with Florida A&M University (FAMU), administers the Florida Cooperative Extension Service. UF/IFAS Extension encompasses thousands of Extension faculty members, scientists, educators, administrative staff, and volunteers, all working to provide solutions for your life.

UF Food Science & Human Nutrition

The Food Science and Human Nutrition Department (FSHN) is one of the world’s largest combined academic programs where food science, nutritional sciences, and dietetics are all studied within one department. FSHN has nearly 25 full-time faculty members, 80 graduate assistants, and 600 undergraduate students.


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